UNLOCK HER FUTURE

The Bicester Collection

22x43 Creative designed, produced and delivered the inaugural Bicester Collection, Unlock Her Future Prize event. An annual initiative to identify and empower women first-time founders and social-impact entrepreneurs, from different regions of the world. With the inaugural region selected as the Middle East & North Africa (MENA).

22x43 Creative was appointed to deliver the full launch event creative and strategy, from venue acquisition, talent acquisition, digital content creation and show production. We delivered a 360 immersive experience for guests to announce the winners from the MENA region, exclusively at Frameless, with a middle eastern inspired breakfast on International Women’s Day.

Our chosen venue was Frameless which is redefining the experiential immersive art world. Situated in Marble Arch, it is the largest permanent multi-sensory experience in the UK. Frameless features four galleries and showcases some of the world’s greatest works of art presented in ways never seen before. Where art breaks free.

The Unlock Her Future Prize will support three extraordinary women social entrepreneurs, providing the financial, social, and human capital support to empower them to develop their business skills and launch their start-up ventures and drive sustainable positive social, environmental, and economic impact within their local region for generations to come.

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Creative - Digital Content - Strategy - Show Production - Talent Management - Venue Acquisition -

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